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Selma tourism committee recommends reallocating $2,000 to visitors bureau, approves ad wording change
Summary
At a Dec. 19 special meeting, the Town of Selma Tourism Advisory Board recommended reallocating a $2,000 town social-media line item to the Johnston County Visitors Bureau and approved a wording change for a marketing piece. Board members agreed to present the proposed budget package to town council in January.
The Town of Selma Tourism Advisory Board voted by consensus Dec. 19 to recommend reallocating a $2,000 town social-media line item to the Johnston County Visitors Bureau to expand digital advertising and to approve revised marketing copy for an upcoming campaign.
Donna, a representative of the Johnston County Visitors Bureau, told the committee the bureau had been working from a budget that included $3,000 for Google and Facebook advertising. Donna said her staff had paused a Facebook carousel ad that had been generating…
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