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Yamhill committee prioritizes parks, public square and historic research for downtown revitalization

2343636 · February 18, 2025
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Summary

Committee members ranked parks, a proposed public square (including a veterans memorial) and historic-district research as their top three priorities and discussed next steps including the parks master plan and reengagement with county and DEQ on a downtown lot.

At its Feb. 4 meeting, the City of Yamhill Economic Development Committee agreed on a prioritized list of downtown objectives, placing the city's parks planning and a proposed public square at the top of its work plan, followed by research on a potential historic district.

Committee members said the parks master plan is already advancing and that the city is finalizing contract negotiations with a vendor. Committee members described the public-square concept as tied to a county-owned, tax-foreclosed lot that previously underwent DEQ remediation; if county and cleanup steps are resolved the property could become a central plaza and possible Veterans Memorial.

Committee members discussed how those civic projects could catalyze broader beautification, business retention and recruitment. Shelley summarized the committee's mission statement and downtown goals: “the purpose of the city of Yamhill economic development committee is to bring economic vitality to Yamhill's commercial business district and create a thriving community in which to live, work, and play.”

Philip, who led the group through a prioritization matrix exercise, urged the committee to test ideas against feasibility: “you have to be able to monetize the idea,” he said, explaining that projects should be evaluated for upfront cost, funding sources, timelines and ongoing maintenance before committing city resources. He walked the group through considerations such as capital and human resources, timeline, and whether proposed businesses could sustain recurring revenue in a small market.

The committee agreed to the following ordered priorities: (1) parks (advance parks master plan), (2) public square (investigate county property and funding), (3) historic designation/research, (4) beautification, (5) business retention, and (6) business recruitment. Members asked staff to continue coordination with county officials on the tax-foreclosed lot and to align public engagement efforts on parks and the public square.

Committee members also discussed shorter-term tactics tied to those priorities: walking-tour signage and Beverly Cleary-related events, potential stagecoach experiences tied to local history, and volunteer-driven storefront beautification efforts that could support grant applications and matching requirements.

No formal binding council actions were taken on these priorities at the meeting; committee members directed staff and volunteers to pursue next steps and report back.