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LADOT reports advertising revenue; new contract to add electric vehicle inventory
Summary
LADOT staff briefed committees on a transit-vehicle advertising report, saying the new contract will allow advertising on electric vehicles and that advertising generated more than $400,000 in the most recent fiscal period; the committee voted to file the report.
LADOT staff updated the joint special committees on the transit-vehicle advertising program and the department’s solicitation for a new contract.
Diana Smith, identified as supervisor of transit operations, said the prior contract expired in 2025 and the department is finalizing a new contract with the same vendor selected through an RFP. Smith told the committees the new contract will allow advertising on…
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