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Council approves Chapter 380 incentives for downtown Herring Hotel redevelopment

6704356 · October 28, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The council approved a Chapter 380 economic development agreement offering performance‑based rebates of hotel and sales taxes to a developer planning to convert the historic Herring building into a full‑service hotel and event venue.

The Amarillo City Council approved a Chapter 380 economic development agreement on Oct. 28 to support redevelopment of the Herring building into a full‑service, branded hotel and event facility. The measure passed by a 4–0 vote with one councilmember abstaining.

Why it matters: The Herring is a long‑vacant, multistory historic building downtown. The project proposes extensive rehabilitation and hotel amenities (rooftop bar, event space, pool and food and beverage venues) and relies on a mix of federal/state historic tax credits and performance‑based local and state tax rebates to be financially viable.

What the agreement provides - Local hotel occupancy tax: the developer would receive rebates of 100% of the city’s local hotel tax for five years and…

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