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Historic Hotel Bethlehem urges redirect of small hotel-tax marketing allocation to increase tour-guides funding

Northampton County Council · October 30, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Bruce Haynes of Historic Hotel Bethlehem asked council to shift $10,000 budgeted for Chamber marketing into increased support for Historic Bethlehem Museums & Sites tour guides, arguing that marketing is already active and the immediate need is for tour staffing to handle visitor demand.

Bruce Haynes, managing partner of Historic Hotel Bethlehem, spoke during the courtesy-of-the-floor public comment period to request a reallocation of hotel-room-tax funds. Haynes said the hotels have been funding marketing and that the Historic Bethlehem Museums & Sites (HBMS) nonprofit is the organization that operates tours and needs more support for tour guides.

“I'm asking for an increase... add that to the 15,000 that's in for tourist tour guides, increase the 15 to 25 and transfer the money for this…

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