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Bannock County approves Events Complex and port logos
Summary
Commissioners approved a new logo for the Bannock County Events Complex and a simplified port logo for the amphitheatre. The design choices prioritize color, simplified embroidery/screen-printing variants and removal of pine-tree artwork.
Nelson, the event manager, presented a proposed logo for the Bannock County Events Complex on Oct. 30 and also introduced a simplified port logo for the amphitheatre.
Nelson said the design uses columns that "are essentially a music bar" and incorporates colors inspired by sunsets, water and grass. The team selected a blue font variation and discussed removing pine trees from the blue version because pine trees do not reflect the local landscape.
Commissioners discussed embroidery and screen-printing concerns and the plan to use a simpler text-only mark for some merchandise. One commissioner moved to approve both logos as presented and commissioners approved the motion by voice vote.
Why it matters: The logos will be used on the event complex website, promotional materials and merchandise; simplifying the design for screen printing and embroidery reduces production costs.
Looking ahead: Production-ready assets and a style guide will be finalized to mirror the county's existing brand standards.
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