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Board backs monthly board bulletin and opts to maintain opt‑in household email list
Summary
Jordan School District communications staff presented metrics on Oct. 28 and the board directed staff to produce a board‑driven monthly bulletin while maintaining an opt‑in household email list.
Jordan School District communications staff presented web, social and podcast metrics and reviewed prior outreach approaches on Oct. 28, and the board gave direction to move forward with a structured, board‑driven bulletin and a combined outreach strategy for parents and nonparent households.
Presentation highlights: Director of Communications Sandy Riesgraff told the board the district website has roughly 142,645 active users per month and that the district has seen a 124% increase in Facebook views and a 103% increase on Instagram in the past 6–8 months.…
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