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New quarterly research: Manatee County reports 685,000 visitors and $634 million in direct spending for June—September
Summary
New quarterly research presented to the Manatee County Tourist Development Council estimated 685,000 visitors and $634 million in direct spending for the June—September period.
Isaiah Lewis, presenting the tourism research report, told the council that Manatee County's June—September estimate includes about 685,000 total visitors, 851,000 room nights and an estimated $634,000,000 in direct spending.
Lewis said paid visitors accounted for roughly 456,000 of the total and that nearly 80% of visitor spending came from visitors in paid accommodations. Reported lodging metrics for the combined inventory showed an occupancy near 62%, an average daily rate (ADR) of $274 and a RevPAR of…
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