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Momo’s Fresh Market’s liquor application deferred after committee raises saturation and single-serve concerns

Kenosha Licenses & Permits Committee · October 30, 2025
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Summary

The committee deferred Momo’s Fresh Market’s application for a packaged alcohol license after members raised concerns about concentration of packaged-sales licenses in Uptown and suggested restricting single-serve sales as a mitigation measure.

Mustafa Mustafa, representing Momo’s Fresh Market, asked the committee to approve a Class A (packaged goods) license for his store, which has operated in the Uptown location for about a year. Several committee members said the Uptown area already has a high concentration of packaged-alcohol sellers and expressed concern about potential sidewalk consumption and youth exposure near a children’s library across the street.

One committee member recommended a deferral to allow the applicant to consider restricting single-serve and pint sales (single-serve/half-pint sales) and return with an amended application. The applicant said he works closely with police and neighborhood stakeholders and asked for a second chance; the committee agreed to defer, giving the applicant time to respond to suggested mitigation options and to return for the Nov. 10 meeting.

Mustafa Mustafa: “I am, I am here for the application…our customers have been asking for alcohol at the location.”

Committee action: motion to defer carried; applicant encouraged to consider limiting single-serve sales and to return with an amended application.

Why it matters: The committee prioritized neighborhood saturation concerns and asked the applicant to amend the application to reduce the likelihood of on-site consumption and sidewalk drinking in a dense Uptown corridor.