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Ocean Shores Marketing Coalition presents 2026 plan amid community criticism about transparency
Summary
The Ocean Shores Marketing Coalition sought $245,019 in LTAC funds for a 2026 campaign focused on content production and paid placement, while residents and committee members raised concerns about transparency and business outreach.
The Ocean Shores Marketing Coalition (OSMC) presented a proposed 2026 budget and marketing plan that prioritizes content creation and paid placement targeting households along the I‑5 corridor from Everett to Olympia and the Portland area. David Robinson, OSMC president, said the coalition used 2025 to build digital infrastructure, produce video and photo assets and begin placing paid streaming and broadcast ads. He said the coalition's work generated "reach" numbers in the millions and that produced footage and creative assets are available for local businesses to use free…
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