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Communications staff reports record digital engagement and GO Bond outreach ahead of election
Summary
District communications reported high social and message engagement and described an active GO Bond outreach campaign, including translated flyers, a dedicated webpage, social posts, yard signs and local media coverage. Staff said parent-square will replace current messaging tools in January.
Communications staff updated the board on parent messaging metrics, social media engagement and a district outreach campaign related to an upcoming general-obligation (GO) bond measure.
The presenter said the district sent tens of thousands of reminder messages in the last 30 days and reported a roughly…
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