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New fair coordinator and marketing push lift interest; LTAC and sponsorships eyed to shore up fair revenue
Summary
Clallam County introduced a new fair coordinator and described a targeted marketing approach that produced stronger social‑media engagement and better demo‑derby turnout. Staff has submitted two LTAC marketing grant applications and is pursuing sponsorships and ticketing changes aimed at making the fair more self‑sufficient.
Clallam County staff introduced Aspen Smith as the new fair coordinator and outlined a marketing strategy aimed at increasing attendance and revenue for the annual county fair.
Staff said targeted social‑media content and on‑site interviews produced a large increase in digital engagement in the three months leading up to this year’s fair, raising followers and driving interest in marquee events such as the demo derby. Staff also said the county…
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