Open Space program pushes video, social media and targeted outreach to landowners and municipal officials

Anna updated the advisory board that the program’s new promotional video is posted on PTN and YouTube and that recent Facebook posts have generated good interactions. She requested additional board bios and headshots for a "meet the board" series and encouraged members to share and tag the board account on their personal LinkedIn and social channels.

Board members said the video could be used at the start of upcoming municipal workshops (including the Oct. 30 Jim Thorpe meeting) as an introduction to the program. Members also suggested sharing the video with municipalities to help schedule meetings and that staff could use the video in outreach to landowners and municipal officials.

The board discussed a targeted public forum to educate residents about how the open‑space program works and to encourage support at the municipal level; members advised finishing planned municipal workshops before staging a broader public forum. They also discussed targeted outreach to landowners — including contacting owners of properties already engaged in agricultural easements where woodlands were not previously included — and outreach to key professional groups such as the county bar association, municipal engineers and municipal attorneys to raise awareness among advisers who counsel landowners.

Board members suggested leveraging anniversaries and upcoming commission updates to generate press and outreach opportunities. No formal additional budget or approvals were recorded; the discussion was presented as planning and outreach strategy.