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GVB: airline incentives are driving recent seat recovery; bureau seeks continued TAF and supplemental support to reach 1 million+ arrivals in FY26

Committee on Finance and Government Operations · July 3, 2025
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Summary

GVB told the committee that restored seat capacity — particularly from Korea — is driven by airline incentives and that sustaining and expanding that capacity will require continued funding from the Tourist Attraction Fund and supplemental sources.

Regine Biscoli, president of the Guam Visitors Bureau (GVB), told the Committee on Finance and Government Operations that Guam's visitor arrivals are tracking between the bureau's conservative and moderate forecasts and that the bureau's current projection for FY25 is roughly 785,000 visitors. GVB highlighted recent marketing and earned‑media wins — including a TV Tokyo visit expected to reach millions of viewers and a sold‑out Hanwha Eagles event featuring Guam branding in Korea — as factors supporting recovery.

Biscoli reported a series of external shocks…

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