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BID opens façade grant applications; board discusses Gold Level sketch and moving planters to Sixth Avenue

West Bend Business Improvement District Board · November 3, 2025
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Summary

The BID announced its façade grant application window will open tomorrow through Dec. 8 and said it increased the program maximum to reflect previously awarded amounts.

Staff told the board the façade grant application portal will go live tomorrow and run through Dec. 8; there will also be a spring application window. John explained staff increased the maximum award to match amounts the BID has already approved in practice.

The board noted one application is nearly ready and likely to be awarded; staff said some funds could roll back into the pool if scheduled projects do not complete by February. Staff encouraged property owners who have expressed interest to apply or meet with staff for assistance.

Separately, staff described a Gold Level Community benefit that provides a free façade sketch (a design sketch, not construction drawings) for one participating building. Board members recommended the program include a basic financial-readiness check before allocating the one-time sketch so the city does not produce a design for an owner without plans or funds to complete a project.

Board members also discussed a spring project to move some of the smaller flower planters from Main Street to Sixth Avenue to even out streetscape treatment and create more continuity across downtown. Parks staff will assess logistics (some planters must be emptied of soil to move) and maintenance implications.

Staff said the applications and updated guidelines are posted on the website and that staff will proactively contact property owners who previously expressed interest.