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Planning staff recommends Club Fitness signage amendment; committee moves request to council

O'Fallon City — Parks & Environment Committee; Community Development Committee · November 11, 2025
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Summary

Club Fitness seeks two added “elite” signs totaling 70.86 square feet (35.43 sq ft each) on east and west elevations. Staff recommended amending the planned use with a conditioned total allowance that would remain within an earlier variance; committee voted to send the matter to full council.

Community Development staff presented a first-reading request from SOI Outdoor Sign Company on behalf of Club Fitness to amend an existing planned use and allow two new "elite" signs — one on the east elevation and one on the west — totaling 70.86 square feet (35.43 sq ft each). The property carries an existing sign variance from 2014 (for Gander Mountain) that allowed a larger west-elevation allowance; staff said the Club Fitness request would fall under that previously permitted total.

Staff recommended approval of the amended planned use with conditions: allow up to 430.94 sq ft on the west elevation (8.15% of wall area) and up to 332.2 sq ft on the east elevation (6.3% of wall area), and require removal of the additional "elite" signage if Club Fitness discontinues the elite program in the future. Committee members questioned whether repeated variances should prompt code changes; staff said a code update is planned for next year.

The committee took a roll-call vote and approved forwarding the item to the full council for final consideration.

What comes next: The request will be placed on the full council agenda for final action during the next council meeting.