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Davenport Zoning Board approves second monument sign for Fair Oaks Foods with entrance labels
Summary
The Zoning Board of Adjustment approved hardship variance HB25-09 allowing a second freestanding monument sign at 2951 Enterprise Way after applicants agreed to add “east entrance” and “west entrance” text to the sign faces to address wayfinding concerns.
The Davenport City Zoning Board of Adjustment on Nov. 13 approved hardship variance HB25-09, allowing Fair Oaks Foods at 2951 Enterprise Way to install a second freestanding monument sign, provided each sign face includes directional text identifying the east and west entrances.
City staff told the board the property is zoned I-1 (light industrial) and that Davenport Municipal Code section 17.12.06 permits only one freestanding sign per lot. Staff described the site as roughly 30 acres with two separate driveways about 1,200 feet apart and said that while directional signage would be an available alternative, revised sign faces that add entrance labels would improve wayfinding for employees and commercial vehicles. "Staff feels that this adequately addresses the concerns for way finding," the staff presenter said during the meeting.
A representative of Quad City Custom Signs, speaking for the applicant, said the lower-line entrance text was integrated into the sign design so it would not appear tacked on and that the letters would be roughly 4.5 inches tall; the sign was raised 6 inches in the revised elevation to accommodate the copy. The applicant told the board one driveway is intended primarily for commercial vehicles and the other for visitors and employees.
No members of the public spoke in favor of or against the request during the hearing. Board members characterized the compromise — integrating directional labeling into the permitted monument sign design rather than permitting separate directional-only signs — as reasonable given the lot configuration and dead-end approaches. Board member John Clefmann moved to approve HB25-09; the motion was seconded and the roll-call vote recorded unanimous support by the members present.
The board’s approval adopts staff findings that the application of the code results in a practical difficulty given the property’s access configuration and that the revised sign faces meet the standards for a hardship variance. The revised sign design will be implemented as presented to the board.
