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Sellersburg BZA approves variance allowing extra Wawa wall signs at Apple Leaf Lane
Summary
The Town of Sellersburg Board of Zoning Appeals approved a variance permitting additional Wawa wall signs at 7317 Apple Leaf Lane, citing site visibility constraints; the motion passed by voice vote, 3-0.
The Town of Sellersburg Board of Zoning Appeals on Oct. 20, 2025, approved a variance allowing additional wall signage for a Wawa at 7317 Apple Leaf Lane, voting 3-0 to grant the request.
The item came before the board as petition 2024-11-DVD-14. Jordan Underwood of B Sign Group, the installer representing the applicant, told the board the proposed signs "are just their standard Wawa package for the most part," and said the set may be slightly smaller than Wawa installs elsewhere. Staff advised the board that the town's Unified Development Ordinance generally allows one wall sign and one monument sign, and that the petition seeks extra wall signage and possibly an additional canopy/fuel sign to improve visibility from nearby interstate ramps and local access points.
Staff read the statutory variance criteria required under Indiana law and summarized the applicant's justification: additional signage would improve wayfinding for vehicular and pedestrian traffic, enhance safety by reducing confusion, and support economic activity by reinforcing a recognizable retail destination. Staff also noted prior approvals at other locations and said the town did not object to Wawa adhering to brand standards, while reminding the board it could impose restrictions on any signs beyond the UDO allowances.
Board members agreed with staff's reading of the three required findings — that the variance would not injure nearby uses, would not substantially adversely affect adjacent property values, and that strict application of the UDO would create practical difficulties given the site's unique access and visibility constraints. A motion to approve the variance was made and seconded; the board approved the petition by voice vote, announced as 3-0 in favor.
The board did not specify additional conditions in the recorded motion. After the vote, the chair thanked the presenter, and the BZA moved on to close the meeting.
What happens next: The approval allows the applicant to proceed with signage as presented subject to any ministerial permitting and installation standards enforced by town staff. The record did not name the motion mover or seconder on the transcript nor list individual roll-call votes by member name.
