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DRC praises massing reductions at Factory redevelopment but flags visibility, materials, Building 10 treatments

Design Review Committee (DRC) of the Historic Zoning Commission, Franklin City · November 18, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Developers presented a reworked double-helix parking garage and hotel plan at the Factory at 230 Franklin Road that lowers most massing and moves parking entrances away from pedestrian areas. Staff asked for fuller elevations and details on banding, stair-tower visibility (submitted plans list heights above guideline thresholds), and screening for mechanical/refuse areas.

Developers returned to the DRC with a substantial redesign for the Factory campus at 230 Franklin Road, presenting a revised double-helix parking garage and related hotel changes meant to reduce visibility and massing adjacent to historic buildings.

Reed Tallis, the project's representative, told the committee the double-helix ramp allows the design team to "bring the height down" and to pull the garage facade away from adjacent buildings so it "feels like a…

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