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Volusia County Council approves JetBlue marketing agreement, 5–1
Summary
The Volusia County Council approved a two‑year $400,000 airport marketing agreement intended to bring daily JetBlue flights to Boston and New York (JFK). The agreement uses airport enterprise funds, includes milestone payments and carries no minimum revenue guarantee; one council member voted no citing past incentive history.
The Volusia County Council on Tuesday approved a marketing agreement designed to bring JetBlue back to Daytona Beach with daily service to Boston and New York (JFK), voting 5–1 in favor.
Cyrus Kellam, director of Aviation and Economic Resources, told the council the package is a two‑year “air service support” marketing agreement that would make $200,000 available for each of the two markets on a performance schedule. Kellam said the funding comes from airport enterprise revenues — parking, concessions and rents — and stressed that there is "0 MRG associated with this contract," referring to a minimum revenue guarantee that had been part of prior discussions.
"We will pay in increments tied to performance," Kellam said, adding that FAA grant assurances require…
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