At the policy-committee meeting, board members focused closely on proposed edits to policy 2127 (board-member technology use) after a redline line was introduced to prohibit use of school system or individual school names, logos or trademarks on personal social media.

A committee member described the wording as startling and asked whether simple posts such as 'we went to the choral concert at Orange High School' would be barred. Staff responded that the provision is NCSBA-recommended language intended to prevent a board member's personal account or profile from appearing as an official district channel (for example using logos in a profile picture or banner). Members debated whether the policy should prohibit the 'utilize' of names/logos generally or instead limit the restriction to profile/headline branding or endorsements.

Key exchange: the chair and another board member both said the raw wording 'gave me a shock' and asked staff to return with clarified wording; staff suggested replacing the line with narrower language (for example, prohibiting using logos or marks in a profile photo or official-appearance context) or using 'inappropriately utilize' to preserve common, benign posts about school events.

Why it matters: the wording affects how elected board members communicate about schools on personal channels and has implications for free speech, public perception and the district's official communications. The committee did not adopt final language and directed staff to bring back a clarified or alternative draft before the item moves beyond first reading.

Next steps: staff will prepare revised redlines with explicit examples (profile usage vs. event posts) and return to the committee.