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Visitor bureau cites marketing gains, outlines $1.4M budget and rainy‑day plan
Summary
Janice Rivera, presenting the Visitor & Convention Bureau semi‑annual report, said the VCB expects roughly $1.4 million in expenses this year, a lodging‑tax 'rainy day' fund of about $84,000 and strong results from a Denver marketing campaign tied to new flights.
Janice Rivera, presenting the Visitor & Convention Bureau (VCB) semi‑annual report to the North Bend City Council, said the bureau expects about $1.4 million in VCB‑side expenses this fiscal year and has built a lodging‑tax 'rainy day' fund of roughly $84,000. She told the council the board plans to add about $53,000 this year until the fund reaches $200,000.
The VCB receives lodging‑tax revenue from North Bend and neighboring jurisdictions, including Coos Bay and portions of Coos County around Charleston. Rivera cited research from Dean Runyon & Associates showing visitors spent about $147.3 million in the three…
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