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Bloomfield Hills board adopts new district tagline and foundational statements
Summary
The Board of Education approved a new district tagline, "Belong here. Excel anywhere.", and related 'why' statement, vision and mission; motion passed 6-0.
The Bloomfield Hills Schools Board of Education voted July 28 to adopt a new district tagline and foundational statements developed with consultant Galapagos and stakeholder feedback. The approved tagline is "Belong here. Excel anywhere."
Superintendent West and staff said the statements resulted from months of stakeholder engagement and will inform the district's strategic plan and communications. Board members discussed minor stylistic elements and presented mockups showing how the language could be used across the district.
The board approved the related 'why' statement, vision and mission in a single motion during the board business section; the motion passed 6-0.
What happens next: communications staff will incorporate the tagline and statements into district materials and coordinate rollout plans with the board and administration.
