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Tourism staff reports strong social reach but hotel pass signups lag

New Berlin Tourism Commission · August 13, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Tourism staff reported a post that reached nearly 14,000 people and 184 likes, but said hotel QR-card passes launched June 26 produced only one signup as of the Aug. 13 meeting; commissioners suggested QR-code outreach at local events.

At its Aug. 13 meeting the New Berlin Tourism Commission heard a marketing update from staff member Kelly, who said the commission's social-media outreach is growing and that one recent post reached nearly 14,000 people and garnered about 184 likes.

Kelly described continued work on the events calendar and noted the 'business of the month' features, including Brunchberry and the Miss Wisconsin Scholarship Foundation — the latter held a competition in New Berlin in…

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