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Planning staff briefs board on TVA training, retail analysis and potential hotel site north of town

Atoka town meeting · August 13, 2025
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Summary

Planning staff reported progress on a retail-trade analysis and branding materials, said they attended TVA economic-development training, and noted county contact Mark Herbison is exploring 3–5 acre hotel parcel opportunities north of town that would likely require a sewer extension.

Planning staff updated the board on several economic-development items, including a retail-trade analysis, marketing materials and contacts with county development staff about potential hotel sites.

Speaker 1 said staff attended a Tennessee Valley Authority (TVA) training that highlighted data and materials companies typically request for site selection. The town is close to completing a retail-trade analysis and branding package and is preparing RFIs and RFPs to attract businesses.

Asked about coordination with the county, a board member asked whether the town is aligning efforts with county initiatives; Speaker 1 said they had been in contact with Mark Herbison (referenced in the transcript) and had discussed potential hotel parcels roughly 3 to 5 acres in size on Hwy 51 north of town, but that such a project would likely require a sewer extension. The transcript records staff outreach but no commitments for public funding or a specific developer.

The board was also invited to an IDB work session on Aug. 28 where the IDB planned to discuss bylaw changes and receive a presentation from a development consultant.