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Council holds first reading on ordinance to allow off‑site directional signage after Scooter’s request
Summary
The council held first reading of an ordinance amendment to permit off‑site directional signage following a request by Scooter’s Coffee; planning and staff recommended denial and staff will present detailed analysis at the second reading.
Scooter’s Coffee owners Susan and Brent Nygaard asked the council to permit an off‑site directional sign to direct customers from near 100 and Fifth to their drive‑through in the National Sports Village. They said temporary signage removal caused a 20–25% sales decline and disputed a staff summary listing prior violations.
Assistant community development director Sheila Selman explained off‑site signage is heavily restricted across zoning districts and that planning commission recommended denial while staff recommended denial with seven reasons. The council held a first reading of an ordinance amendment (section 34‑o9) to allow off‑site directional signage; the item was scheduled for a more detailed staff review and second reading at the next meeting.
The first reading does not change city code; councilmembers and staff flagged the need for a fuller analysis of ownership, sign location (airport property involvement), and zoning implications before a final action.
