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Historic Preservation Commission recommends six businesses for San Francisco’s Legacy Business Registry
Summary
The Commission recommended six nominated legacy businesses for the city registry — Ave Bar; Casa Sanchez; Jeffrey’s Toys; Nihonmachi Little Friends; Pacifica Salvadoran Bakery; and Phoenix Arts Association Theater — citing long histories, neighborhood roles and community support; staff reported 93 businesses on the registry as of June 30.
The Historic Preservation Commission voted unanimously on Aug. 2 to recommend six nominations for inclusion on San Francisco’s Legacy Business Registry.
Desiree Smith (planning staff) presented the six nominations and explained the draft resolutions for each, noting physical features and traditions associated with each business. ‘‘The Ave Bar is one of the longest operating businesses on Ocean Avenue,’’ she said. Casa Sanchez representatives described the business’s origins in 1923 and its ongoing role in the Mission’s Latino cultural district. Jeffrey’s Toys recounted a multigenerational family history (store founded 1972), and Page & Turnbull’s presentation for 2321 Webster preceded the legacy items.
Richard Curlow, Legacy Business Program Manager, told commissioners the program counts 93 legacy businesses as of June 30 and said staff is working to further classify for‑profit applicants by type. Owners and community supporters spoke in favor of the nominations: Lucia Fuentes (Ave Bar) emphasized three generations of customers and community service; Linda Ayers Frederick (Phoenix Arts) and numerous theater advocates explained the Phoenix’s 30‑plus years as an affordable downtown theater; representatives of Nihonmachi Little Friends and Pacifica Salvadoran Bakery outlined community services and histories.
Commissioners praised the applicants’ community roles and moved to adopt staff recommendations for all six nominations; the motion passed unanimously (6–0). Staff will prepare final resolutions for subsequent processing by the appropriate city bodies.
