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OCII and MOHCD outline marketing changes, COP outreach and new centralized application plan

Commission on Community Investment and Infrastructure · June 2, 2015
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

OCII staff and the Mayor's Office of Housing and Community Development described new early-outreach marketing requirements for developers, data and outreach results for the Certificate of Preference program, and a planned database (DALIA) to centralize affordable-housing listings and applications.

The Commission on Community Investment and Infrastructure on June 2 heard a workshop on marketing and outreach for OCII-affiliated affordable housing and a status update on the city's Certificate of Preference (COP) program.

Maria Benjamin of the Mayor's Office of Housing and Community Development told the commission that developers must submit a marketing-plan template early in construction and begin targeted "early outreach" roughly 15–18 months before units come online. The template requires developers to disclose unit mix, the affordable units in each building, specific occupancy preferences, eligibility criteria and an appeals/grievance process.

Why it matters: OCII-affiliated developments rely on developers to reach targeted and underserved populations. Commissioners pressed staff to ensure outreach reaches displaced residents and other priority groups, and to resolve conflicts between…

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