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Land Use Committee backs 555 Ninth Street Special Sign District, adds illumination-hours limit
Summary
The San Francisco Board of Supervisors’ Land Use and Transportation Committee voted Sept. 23 to recommend an ordinance creating a 555 Ninth Street Special Sign District in Showplace Square, approving a staff-proposed amendment that limits sign illumination to the shopping center’s business hours.
The Land Use and Transportation Committee of the San Francisco Board of Supervisors voted Sept. 23 to recommend approval of an ordinance that would create the 555 Ninth Street Special Sign District, a zoning change aimed at updating sign controls for the shopping center in Showplace Square.
Madison Tam, presenter (role not specified in transcript), told the committee, "The legislation before you creates a special use district to enhance and improve the signage of the 555 Ninth Street shopping center, which is in the Showplace Square neighborhood." Tam said the center has experienced high vacancy and tenant turnover and noted that "the Container Store has recently moved in," arguing the changes would help revitalize the property. Tam introduced one amendment circulated to the committee that would add a new subsection limiting illuminated signs to the hours of operation of businesses at the center, and asked that the ordinance be sent to the full Board with a positive recommendation.
Veronica Flores, planning department staff, told the committee the Planning Commission heard the item on July 18 and "recommended that that, you adopt a recommendation for approval," while also noting there was "a brief discussion regarding concerns on the impacts of elimination on adjacent neighbors." Flores said the supervisor's amendment reflects that feedback.
During the meeting the committee opened the floor for public comment and the clerk reported there were no speakers. Chair Supervisor Mierna Melgar moved to adopt the amendment as proposed and to send the ordinance to the full Board as amended. The clerk called the vote; the motion passed with three ayes recorded by the clerk. The committee’s action sends the ordinance to the full Board of Supervisors for consideration on Oct. 1, 2024.
The committee record states the amendment adds the following restriction on illumination: "Signs may only be illuminated during the hours of operation of the business of the shopping center." No further conditions or funding items were discussed at the committee meeting.
