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Committee backs easing sign restrictions to let businesses show name on both awning and projecting sign
Summary
The committee voted to recommend a Planning Code amendment that would allow businesses in many neighborhood commercial districts (including some Chinatown districts) to display their name on both awnings and projecting signs while retaining current size and illumination limits; the change drew both merchant support and neighborhood opposition over visual clutter and enforcement concerns.
The Land Use and Transportation Committee voted Nov. 15 to forward to the full Board an ordinance introduced by District 2 Supervisor Catherine Stephanie to amend the Planning Code to allow business names on both awnings (or marquees) and projecting signs in specified neighborhood commercial and mixed‑use districts, and in certain Chinatown districts. Committee members recorded a unanimous committee vote to recommend the ordinance.
Supervisor Catherine Stephanie said the proposal is a modest code change designed to help small merchants survive during and after the pandemic. She said roughly 400 businesses citywide currently display their name on both awnings and…
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