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Selma tourism board approves budget package to send to council; sets June 27 special meeting
Summary
Advisory board voted to forward a draft tourism budget to town council including allocations for wayfinding ($20,000), a digital kiosk ($8,000), and event expenses; the board also scheduled a special June 27 meeting to finalize magazine graphics.
During the meeting, Speaker 1 walked the board through the draft tourism budget and highlighted several line items: a $20,000 allocation for wayfinding phase 3 (sign replacement), a $2,000 update for train depot images, $1,000 to reprint vinyl at Reid's window, Railroad Days operations $5,000, a centennial event allocation $3,000 and an $8,000 digital information kiosk. Additional advertising and digital allocations (Johnson County visitors bureau ads, town Facebook and website/CRM costs) were also listed in the packet.
Board members questioned whether some line items were sufficient after a state-related change moved funds; staff said the highlighted lines were adjusted to accommodate the change and that the bottom-line approval required council sign-off. Speaker 5 described a small hotel coupon co‑op program that has historically been a cost‑share between hotels and the visitors bureau; he said Selma currently has limited hotel participation and the board agreed to consider adding the program in next year’s budget rather than the current cycle.
Speaker 1 moved to approve the draft budget as presented and to present it to town council; the motion received a first and second and the board approved moving the budget forward (the transcript does not include a roll‑call tally). The board also voted on the record to call a special meeting for June 27 at 9 a.m. to finalize magazine graphics for the state magazine.
Staff were directed to proceed with outreach to finalize sponsorships and vendor materials and to circulate final design files in advance of the June 27 meeting.
