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5 Oaks on Morrison reports membership gains and staffing choices as rentals and programming expand

Olivette City Parks & Recreation Commission · October 9, 2024
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Summary

Staff reported roughly 40 new memberships and ongoing growth from 'Renew Active' enrollments; commissioners discussed renewals, rental scheduling, gym use balance, and anniversary/celebration plans for the facility.

Staff delivered the monthly operational update for the 5 Oaks on Morrison facility, reporting about 40 additional memberships since the prior meeting and noting that household resident memberships make up a large share of sales. Renew Active enrollments were highlighted as a continuing growth area, with staff planning an annual-membership push tied to a first-year birthday discount.

Commissioners asked for clearer monthly versus annual membership reporting; staff said they can pull monthly trends and will include a more granular membership report at the annual review next month. Staff also described how annual memberships and monthly plans differ in renewal handling and confirmed members can renew over the phone if they qualify for the annual discount.

On rentals and gym scheduling, staff outlined efforts to balance rental revenue and regular member access, noting there is no full curtain in the gym to separate play spaces and that seating can be awkward for spectators. The commission discussed partnering with nearby schools and clarifying gym-closure windows for rentals to avoid upsetting daily members.

Staff previewed upcoming programming and facility events — including fitness challenges tied to the Turkey Trot, free classes, cooking classes, and a book club — and said they are tracking demand to optimize rentals and public access. No formal decisions on fees or rental policy were adopted; staff will bring field rental-fee study results and a summer-camp annual report in future meetings.