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West Bend City BID adopts 2025 operating plan; members debate raising assessment to fund projects
Summary
The BID board voted to adopt its 2025 operating plan after a discussion about prioritizing landscaping and marketing and a proposal to raise the BID assessment from 2% to 2.5% to fund small projects; members asked for a community survey and project-specific use of any increase.
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The West Bend City BID board adopted its 2025 operating plan following discussion about budget priorities, facade grants and a proposal to increase the assessment rate.
Speaker 1 presented the plan and Speaker 3 moved to approve it. During debate, Speaker 3 proposed increasing the BID assessment rate from 2% to 2.5% to create a steady funding stream that could support either a small annual project or savings for a larger capital project. Speaker 1 and other members said they would support raising the assessment only if it were tied to a specific project and recommended the strategic planning committee lead a community survey to prioritize spending.
Board members discussed line-item shifts in the draft plan: Speaker 4 noted landscaping consumes roughly $30,000, while marketing funds were held pending strategic planning outcomes. Board members emphasized readiness for facade grant recipients after repeated rollovers: Speaker 4 explained some projects require more time and the board should ensure grantees are prepared before issuing funds.
The board approved the 2025 operating plan by voice vote. Members also agreed to move one 2025 meeting date from April 8 to April 15 because April 8 coincides with an election; the change was moved and seconded and approved. Other calendar items, including flexibility around July 4 and a proposed November date change, were discussed but left for future scheduling decisions.
The board did not set a new assessment rate at the meeting; the proposal to raise the rate will be considered as part of strategic planning and community outreach.

