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HSRPC directs staff to finalize HDRO outreach flyer; commissioners press for simpler language and wider distribution
Summary
The Mariposa County Historic Sites Review and Preservation Commission reviewed a draft outreach flyer for the Historic District Review Overlay (HDRO), instructed staff to make readability and distribution edits, and discussed distribution through the visitor center, Chamber and clerk’s office.
Paulina Pivak presented a draft outreach flyer for the Historic District Review Overlay (HDRO) and asked commissioners for edits and distribution ideas. "In your packet you'll see a draft of a potential flyer that we can use for posting on county social media and for any other outreach about this," Pivak said, and invited critiques and suggestions.
Commissioners recommended simplifying the text, using larger type for legibility, converting long paragraphs into bullet points, attaching larger printed maps to the back of counters, and including a web link on the paper version for users to access digital maps. One commissioner suggested attaching printed maps to the flyer for front-desk distribution; Pivak said she would attach maps to the flyer and make a digital version with embedded links.
On distribution, commissioners proposed multiple channels: hand-delivery or drop-off to known downtown property owners, placing copies at the visitor center front desk, providing materials to the county clerk's office and the Chamber of Commerce for member distribution, and carrying a small supply for commissioners to hand to prospective business owners. The commission discussed using the county clerk's fictitious-business filing process as another touchpoint for getting informational materials to people starting businesses.
The commission recorded consensus direction to staff to proceed with production of the flyer incorporating the edits discussed. "So, my direction to staff is to proceed with this document, which we think is terrific, with the edits that we have discussed in this meeting," said Commissioner Kathleen Levitt, and the group answered with a series of voice 'Aye' responses to record consensus.
Commissioners also tied the outreach work to the county’s enforcement approach: staff described ongoing amendments to the development code to add fees and graduated consequences for design-review and code violations, and said citation processes will include letters and requests for fixes before fees are imposed. That change, staff said, is intended to make enforcement of design-review items consistent with the code-enforcement process.
The commission asked staff to return with the finished flyer and a distribution plan at a future meeting. The direction given was consensus, not a formal vote; staff committed to making the edits and preparing digital and printed versions for public distribution.
