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Commission describes Top of the Hill outreach; businesses cite cleanliness, façade and communication needs
Summary
Commission staff reported more than 30 local contacts from a Top of the Hill walk; common business concerns included street cleanliness, façade improvements and communication from city departments. Commissioners were invited to join future paired outreach visits.
Commission staff told the Daly City Small Business Commission on July 11 that a recent Top of the Hill walk reached more than 30 businesses and produced early feedback they plan to use to shape city outreach and programming.
Staff described the outreach method: teams visited businesses with tablets to collect survey responses on a shared Google Sheet, distributed QR-code flyers available in multiple languages (including Vietnamese and Arabic), and left follow-up envelopes for owners. Commissioners were encouraged to accompany staff in pairs for future walks to improve engagement and reduce hesitancy among business owners.
Early themes staff reported included inconsistent street cleanliness, requests for façade-improvement programs, frustration with communications from city departments, and parking concerns around John Daly and Vista Grande during the planned street festival. Staff said outreach found some skepticism among busy owners and that making outreach visibly official (business cards, lapel pins or stamped envelopes) helped credibility.
Commissioners requested copies of street-festival flyers for distribution to businesses, discussed using existing city channels (monthly emails, PSAs, fire-inspection contact lists) to announce visits, and agreed staff can coordinate further neighborhood-specific outreach.
