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Clear Lake committee debates 2022 marketing focus, business recruitment and larger events
Summary
The committee debated whether to concentrate on marketing and business recruitment or run more events directly, discussed funding and banner programs, and flagged infrastructure barriers for larger tourism events such as boat shows and kayak rentals.
Speaker 2 opened a strategic discussion on the committee’s area of focus for 2022 and urged a narrow, implementable plan rather than attempting many projects at once. "I wanna be laser focused here on what we're going to try to accomplish," Speaker 2 said.
Speaker 3 described takeaways from a branding workshop and urged the group to prioritize marketing and business outreach instead of producing every event themselves. "My focus in the past has been more on, not on events, but more on…
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