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Lakeland Chamber reports visitor inquiries up about 50% and spotlights childcare as top business issue

City Commission of Lakeland City, Florida · February 17, 2025
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Summary

Amy Wiggins, president and CEO of the Lakeland Area Chamber of Commerce, told the City Commission that visitor-center inquiries rose about 50% year-over-year, and she urged local leaders to make childcare and early-learning investments to retain workers and grow the local workforce.

Amy Wiggins, president and CEO of the Lakeland Area Chamber of Commerce, told the Lakeland City Commission on Feb. 17 that the chamber saw a roughly 50% increase in visitor inquiries in 2024 compared with 2023 and has sent relocation packets to hundreds of prospective residents and employers. "Visitor inquiries increased by nearly 50% over 2023," Wiggins said, noting the chamber mails relocation packets and distributes visitor guides to realtors, the hospital residency program and employers.

Wiggins used the annual update to list the…

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