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Tourism director highlights state grant award and marketing plans tied to new sports venue
Summary
Tourism staff said Davis County received a state tourism marketing award of $232,750 and expects roughly a 7:1 ROI, projecting $2.48 million in economic impact and thousands of room nights tied to marketing and the Western Sports Park launch.
The county’s tourism director briefed the Budget Committee on marketing campaigns designed to support the Davis Conference Center (DCC) and the forthcoming Western Sports Park.
Jessica (tourism director) reported Davis County received a state tourism marketing grant for $232,750 and said the county will run two campaigns: one focused on group and sports…
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