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Senate Passes Enhanced Consumer Privacy Bill; Prohibits Targeted Ads to Known Minors and Geofencing of Health Facilities
Summary
Lawmakers amended and passed H121, strengthening consumer privacy protections, adding a separate Kids Code, barring targeted advertising to known minors, and prohibiting geofencing near certain health facilities. The measure also clarifies handling of HIPAA/hybrid entities and expands the definition of sensitive data.
The Senate amended and passed H121, a broad consumer‑privacy bill that includes a specialized children's privacy code and new prohibitions on certain data practices. The floor amendment harmonized data‑privacy provisions with health‑related HIPAA exclusions and added protections for minors.
Senator from Chittenden Southeast, presenting the amendment,…
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