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Pacific tourism commissioners approve 'Explore Pacific' billboard approach and light-post banner program

Pacific Tourism Commission · June 11, 2024
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Summary

The Pacific Tourism Commission voted to use the 'Explore Pacific' billboard creative and approved a set of light-post banners, instructing staff to order 42 banners and pursue required school-district and MoDOT permissions.

The Pacific Tourism Commission on Wednesday approved a package of outdoor marketing materials aimed at directing travelers into downtown and promoting local events.

Commission staff presented two billboard designs for placement on Thornton Hogan Road and recommended a set of light-post banners to be installed along Osage and West Andes. "The first 1 says Explore Pacific, and then the other 1 is the Red Cedar Jensen Point," Speaker 4 said while describing the options. Commissioners…

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