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Eaton County shifts newsletter timing, communications office reports steady social engagement
Summary
The Eaton County communications director told the IT Committee the county newsletter will publish the week after board meetings to align content with board action; social metrics held steady through October–November and staff plan new benchmarking for website and social channels.
The Eaton County communications representative reported to the county IT Committee on Dec. 4 that the county newsletter schedule has shifted to the week after board meetings to better reflect board actions and decisions. The change, the representative said, is intended to make the newsletter more board-centric and timely for residents.
The communications presenter (Speaker 3) told commissioners there was no paid digital advertising during October and November and that much of the office’s recent outreach focused…
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