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Loudoun awarded Levitt Foundation grant; council outlines festival and concert plans
Summary
Loudoun announced it has won a Levitt Foundation grant; council and staff outlined next steps for a concert series, steering committee selection, travel/training opportunities and related holiday events, including Festival of Trees and a concert lineup selection process.
Loudoun City announced at its Nov. 24 meeting that it has been awarded a Levitt Foundation grant to support live music programming and related marketing. City staff said the award follows a strong community showing in the Levitt Foundation public voting contest and that the grant includes training opportunities and modest per-person reimbursements.
Kathy (city/event staff) told council the Levitt Foundation confirmed the award on Nov. 18. The foundation will offer a training session in February in California; the grant allows the city to send up to three people, pays for hotel and provides $800 in reimbursements per person. Staff said they will form a steering committee to select performers, review applications and manage programming, and they expect a city representative to serve on that committee.
Council discussed using a city/county partnership and including Visit Loudoun County in representation. Staff outlined related holiday events that will connect to the programming: a Festival of Trees on the courthouse lawn on Dec. 5, Lunch with Santa at Lacoville Pavilion on Dec. 6, Christmas in the Park on Dec. 12 and the Christmas parade on Dec. 13. The city also plans outreach to local culinary students — Loudoun High School’s culinary arts program will operate a food truck at the Dec. 5 event as a fundraiser.
Staff said promotional materials and merchandise (including commemorative ornaments) are being ordered and that volunteers and county maintenance will support events. No formal votes were required for the Levitt grant announcement; staff said further steering-committee decisions and performer selections will be made in upcoming meetings.
