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Westminster approves 90‑foot freeway billboard, city to receive $340,000 annually under 30‑year operating agreement
Summary
The council approved a developer operating agreement for a new double‑faced digital billboard at 6260 Westminster Boulevard. The city will receive an annual development payment of $340,000 (escalating 10% every five years), plus eight weeks of free public service advertising per year.
Westminster’s City Council on Nov. 12 approved a 30‑year operating agreement allowing construction and operation of a 90‑foot, double‑faced digital billboard at 6260 Westminster Boulevard adjacent to the I‑405 corridor.
Senior Management Analyst Ryan Sauls summarized the project: two LED display faces (each 20 by 60 feet) mounted on a single support column with an architectural covering and the city logo. Staff said the site was appropriate because nearby structures already include tall signage and there are no residences within 400 feet of the proposed…
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