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Local businesses, event organizers urge Livermore to revisit temporary sign ban adopted in 2023
Livermore City Council · October 28, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.
Summary
Business groups and event organizers told the council the July 2023 temporary sign policy has unintentionally hurt small businesses and events; council directed staff to conduct outreach and volunteers offered to work on a subcommittee.
Several Livermore residents and business representatives used the Oct. 27 open forum to ask the City Council to reconsider the temporary sign policy adopted in July 2023.
Sherry Souza, representing the Livermore Valley Chamber of Commerce, said the ordinance’s prohibition on signs in public rights‑of‑way and limits on…
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