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Cloudflare CEO Matthew Prince says AI will reshape internet business models, warns of data advantage and small-business risks

Utah Business and Commerce · December 12, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

In a fireside conversation at the Utah AI Summit, Cloudflare CEO Matthew Prince called AI a platform change that will alter internet business models, said Google currently sees "five times" more of the web than other AI firms, and warned AI may accelerate consolidation that harms small businesses and local news.

Matthew Prince, cofounder and CEO of Cloudflare, told the Utah AI Summit that the rise of large language models and AI agents represents a platform change that will alter how people consume information and how internet businesses make money. "AI is another platform change," Prince said, adding that the shift could move reward structures away from raw traffic to knowledge delivery.

Prince said that change offers opportunities for niche and local creators, but he also warned of consolidation risks. He said Cloudflare…

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