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Alpharetta council denies Activate Games request for third wall sign amid aesthetic, precedent concerns
Summary
After staff recommended approval, council denied a sign-exception request allowing a third wall sign for Activate Games at Windward Plaza, with members citing aesthetic impact, logo/background measurement and precedent for future signage in Windward Terraces.
The Alpharetta City Council on Monday voted to deny a sign-exception request from Activate Games that would have allowed a third wall sign on a commercial building at 3020 Windward Plaza.
Director Cook told the council the requested additional sign—about 34–35 square feet—would keep the building’s total signage under the maximum allowed by the Unified Development Code, and staff…
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