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Redondo Beach tourism board reports higher engagement; council adopts annual report
Summary
The Redondo Beach Tourism District reported $1.17 million in FY24–25 budget authority (including carryover and delayed remittance), heavy spending on sales and marketing, strong website engagement and a high ROI on select Expedia packages; council adopted the annual report and discussed conversion of traffic to TOT.
The Redondo Beach Travel & Tourism (RBTT) board presented its FY2024–25 annual report and marketing results to the City Council, and council adopted the report by resolution.
RBTT reported collections of $508,000 for the year, a carryover balance of $509,000 and a delayed‑remittance estimate of $151,000, yielding a total FY24–25 budget of $1,169,000. Staff said the tourism district allocated most of that budget — approximately 87–93% — to sales and marketing, with a smaller…
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