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Residents oppose 100‑foot cell tower near Truckee River; developer says it is evaluating lower heights

Ward 2 Neighborhood Advisory Board (City Council Meetings) · December 17, 2025
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Summary

Neighbors told the Ward 2 Neighborhood Advisory Board they oppose a proposed 100‑foot cell tower beside the Truckee River, citing visual impact, property values and inadequate notice; developer SBA (via BNT Group) said it is exploring lower heights and will work with staff.

Dozens of residents urged the Ward 2 Neighborhood Advisory Board on Dec. 10 to recommend against a proposed 100‑foot wireless tower along the Truckee River corridor, saying it would dominate riverfront views and harm nearby property values.

The developer’s representative, James McNichol of BNT Group, said he represents SBA (a tower developer) and that the company is working with staff and its carrier to explore lower heights and design changes. "Staff at every point has made it very, very clear that they have concerns about the height," McNichol said, adding the carrier and SBA are "making an effort" to find a design that addresses community concerns.

Why it matters: the site lies in a river corridor where residents and several speakers said the Reno master plan calls for river‑oriented, low‑rise…

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