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Bellevue staff outline full sign code rewrite driven by legal constraints and community feedback
Summary
Development Services briefed the council on a planned full rewrite of Bellevue's sign code to align with recent court decisions, simplify rules, and balance business visibility and community aesthetics; temporary signs and enforcement drew sustained council questioning.
City staff presented an update on a proposed full rewrite of Bellevue's sign code at the Nov. 25 council meeting, describing legal constraints, outreach results, and possible pathways for iconic signage.
Assistant city attorney Robbie Seppler framed the legal limits the city must follow after the Supreme Court’s sign law decisions, summarizing Reid v. Town of Gilbert and saying regulations that require reading sign content to determine rules are generally impermissible. Staff said permissible regulatory levers include form, location, timing/duration, lighting, and safety considerations.
A broad outreach…
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