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Tourism and business-development briefings highlight cyclist economic gains and a strategic framework for growth
Summary
Visit Goldsboro Wayne County and a contracted business-development consultant told council that events like Cycle NC and Wings Over Wayne produced measurable tourism impacts and presented a strategic framework recommending a business liaison, revitalization corridors, entrepreneurship hubs and targeted marketing.
Council received two related presentations aimed at boosting Goldsboro’s economic development and visitor economy.
Travel and Tourism: The city’s tourism representatives reported on fiscal-year 2025 accomplishments, including hosting Cycle NC (about 750 cyclists from 38 states plus Canada, Scotland and England) and achieving a platinum marketing award. The tourism chair said the cyclist event generated an estimated $86,000 in local economic…
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